Lidl has turned to American singer Christina Aguilera to design a collection of hair accessories and devices. The six essentials of this line will be available at low prices in Lidl stores as of December 13th.

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After partnering with Heidi Klum several times around ready-to-wear collections, the Lidl brand announces a collaboration with another media personality, Christina Aguilera, in the field of beauty. The interpreter of “Genie In a Bottle” has worked with Lidl teams to offer devices and accessories dedicated to hairdressing at low prices.

The collection consists of an ionic hair dryer, an LED straightener, a mini straightener, a curling iron, a 3-in-1 styling iron for smoothing, embossing, and looping, a blower brush, and five hairbrushes to comb, untangle or blow dry. What make a multitude of hairstyles for all occasions.

Unsurprisingly, Lidl is betting on very affordable prices for these hairdressers. For example, the curling iron is offered at a price of € 11.99, the hair dryer € 13.99, the hair styling € 16.99, the straightener € 17.99, and the blower brush at 19.99 €.